Digtox

Transforming Digital Habits with Emotionally Intelligent Micro-Tasks

Role: Product DesignTimeline: July-Sep 2024Responsibilities: UI, UX, Research
Digtox App Interface

About Digtox

What is Digtox?

A theoretical design project exploring an emotionally intelligent digital wellness app concept. The goal was to envision how we might help users build healthier relationships with their devices through mindful technology usage and personalized interventions.

Project Overview

This conceptual project was developed as part of a UX design exploration into digital wellbeing. It demonstrates how we might approach the challenge of digital overwhelm through thoughtful design solutions and user-centered thinking.

Design Approach

  • User-centered research and persona development
  • Iterative prototyping and design exploration
  • Focus on emotional design patterns

Problems

User Challenges

Emotional Triggers

Users struggle with FOMO, stress, and anxiety-driven phone use.

Ineffective Solutions

Current apps focus on restriction rather than emotional support.

Behavioral Barriers

Users consistently bypass usage restrictions due to social pressure.

Market Gaps

Limited Support

Few solutions address psychological drivers of overuse.

Poor Retention

Restrictive approaches lead to high abandonment rates.

Missing Innovation

Lack of AI-powered, emotionally intelligent solutions.

User Persona

User Persona 1
User Persona 2

User Research

Understanding Our Users

Through theoretical research and user interviews, we developed insights to guide our design decisions. This research helped us understand potential user needs, pain points, and goals.

Research Insights

Key Behaviors

  • Frequent app checking
  • Extended screen time
  • Digital multitasking

Pain Points

  • Digital overwhelm
  • Focus difficulties
  • Work-life balance

Goals

  • Better habits
  • Mindful usage
  • Productivity boost

UI/UX Research

Research Demographics

Survey Participants

  • • 133 respondents
  • • Age range: 18-65
  • • 70% use phones 3+ hours daily

Interview Participants

  • • 7 in-depth interviews
  • • Mix of content creators and professionals
  • • 45-60 minute sessions

Recruitment Method

  • • Social media outreach
  • • Professional networks
  • • Academic partnerships

Key Research Findings

Usage Patterns

42.9% reported phone use interfering with important tasks.

"In this world, if you don't post regularly, you're quickly forgotten."

- Content Creator, Age 28

Emotional Impact

Users reported stress, anxiety, and negative self-comparison from social media use.

"Sometimes I get off Instagram and feel bad about myself, like everyone is achieving more than me."

- Professional, Age 32

User Journey Map

Core User Flow: Starting a Detox Challenge

Step 1

Goal Setting

User selects challenge duration and focus areas

Step 2

Customization

Personalizes notifications and support preferences

Step 3

Activation

Receives initial guidance and starts challenge

Step 4

Progress

Tracks achievements and receives support

Flow of the Screens

Information Architecture Diagram

Key Structure Decisions

  • • Emotional check-ins integrated throughout the journey
  • • Progressive disclosure of features to prevent overwhelm
  • • Clear separation between active tasks and reflection spaces

Wireframes & Prototyping

Design Process

Our design process followed a systematic approach, combining user research, iterative design, and continuous validation to create an emotionally intelligent digital wellness solution.

User Progress Screens

AI Assistant Interface
Home Dashboard

The interface showcases user progress through an intuitive dashboard and AI-assisted guidance, making it easy for users to track their digital wellness journey and receive personalized support.

Interactive Prototype

Experience the interactive prototype to see how we brought emotional intelligence and micro-tasks together in a cohesive digital wellness solution.

Usability Testing & Iteration

Testing Methodology

Participants

  • 12 remote sessions
  • 8 in-person tests
  • 5 diary studies

Test Focus

  • Onboarding flow
  • Goal setting
  • Progress tracking

Methods

  • Think-aloud protocol
  • Task completion
  • Satisfaction surveys

Key Findings & Iterations

1

Onboarding Friction

Issue Identified:

Users found the initial goal-setting process overwhelming with too many options.

Solution Implemented:

• Progressive disclosure pattern

• Quick-start templates

• Simplified onboarding flow

2

Progress Clarity

Issue Identified:

Users struggled to understand their progress in relation to their goals.

Solution Implemented:

• Visual progress indicators

• Milestone celebrations

• Achievement tracking

Additional UI Screens

Achievements & Progress Tracking

Achievements and Rewards Screen

A motivating rewards system that celebrates progress through meaningful achievements, focusing on personal growth rather than competitive metrics.

Empathy Map & User Understanding

Empathy Map

Understanding our users' thoughts, feelings, and behaviors helped us design more empathetic solutions.

UI Screens

Home Dashboard

Home Dashboard

The home dashboard provides users with an overview of their digital wellness journey, featuring intuitive visualizations and easy access to key features.

AI Assistant Interface

AI Assistant Interface

The AI assistant provides personalized guidance and support, helping users develop healthier digital habits through empathetic interactions and timely interventions.

Reflection & Next Steps

Key Learnings

Design Insights

  • • Emotional design principles are crucial for behavior change
  • • Progressive disclosure helps manage complexity
  • • User autonomy should be prioritized over restrictions

Process Learnings

  • • Early user research shapes better solutions
  • • Iterative prototyping reveals edge cases
  • • Cross-disciplinary insights enhance design

Future Opportunities

Design System

Develop a comprehensive emotional design pattern library

Research

Explore additional user segments and use cases

Features

Investigate community and social support options

My Role and Challenges

Role

Led UX research, interaction design, and behavioral strategy as part of a 3-person team. Focused on emotional design patterns and micro-interaction frameworks.

Key Challenges

  • • Designing for emotional intelligence without being intrusive
  • • Balancing automation with human touch in AI interactions
  • • Creating meaningful progress metrics beyond screen time
  • • Maintaining engagement without addictive patterns

My Role

My Role

UX ResearchInteraction DesignVisual DesignPrototyping